Three Google Analytics Features You Should Be Using Today

I run Google Analytics training workshops that take users from ‘never seen it before’ through to ‘grown up GA practitioner’. A key success metric for me is how many people answer ‘Yes’ when I ask if a certain piece of functionality is new to them. If folks are learning new things, this is good! I have certain ‘favourites’ when it comes to the new functionality question. These are not new but they are seldom used so they appear to be new. They’re certainly exciting because they add power to the product and streamline how users use it. They’re golden! Take a look at these three examples. Are these new to you? They’re easy to learn and will add new super-powers to your GA skills.   1: Keyboard Shortcuts You can
Continue reading...