ga logo 2

I’m Joining the Google Analytics Team to Advocate for Digital Analytics Best Practices

After working as a practitioner of analytics and optimization for the past six years (at Adobe, the Apollo Group, and most recently Google), I’m excited to announce that I’m ‘officially’ making the move to the vendor side of the house! I’m joining the Google Analytics team as a ‘Best Practice Advocate’ for analytics and optimization. Five years ago, I would have said this role was my dream job. Two years ago, when I joined Google, I still would have said that this role was my dream job. And today, now 5 days in, I’m happy to say I’ve actually landed my dream job! 🙂 I say ‘officially’ with quotes for two main reasons: 1. I’ve already been at Google for two years, many might think that I’ve been on the
Continue reading...

Google: 6 Months In – What I’ve Learned

I received an email the other week congratulating me for moving out of my Noogler (new Googler) faze, which I guess is defined as your first 6 months at Google. It’s hard to believe I’ve already been here for 6 months. So what have I learned? A lot! 1). I’m surrounded by a lot of really smart people which constantly pushes me to try harder and work smarter It’s not that I haven’t worked with a lot of smart people before. I definitely have. But it’s really a whole new level which is both exciting and scary. I’m constantly aware that I’m not the smartest (or second, or third) in the room. It’s a challenge every day to keep up (and I’m loving the challenge). 2). Likely a consequence (more
Continue reading...